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Ellis, Estelle (1919-2012)

 Person

Dates

  • Existence: 1919-2012

Biography

Estelle Ellis was born on November 12, 1919 in Brooklyn, New York. After graduating from Hunter College in 1940, with a Bachelor of Arts degree in Political Science and a minor in Journalism, Ellis began a career in publishing. Ellis was crucial in the founding of Seventeen magazine in 1943, assisting Helen Valentine with design and advertising for the magazine. In 1958, Ellis founded Business Image, Incorporated, a creative marketing firm that stressed the importance of market and product positioning. Her company worked primarily with Condé Nast publications but other businesses, such as Yves Saint-Laurent Fragrances, Evan-Picone, AT&T, and Scoville, hired Business Image as well.

Beginning in the mid-1960s, Ellis began working with the Fashion Institute of Technology, creating programs and fundraising campaigns to help with financial support. During the 1990s, Ellis focused on writing, co-authoring At Home with Books: How Booklovers Live With and Care for Their Libraries (1995), At Home with Art: How Art Lovers Live With and Care for Their Treasures (1999), and The Booklover's Repair Kit: First Aid for Home Libraries (2000). Estelle Ellis passed away on July 12, 2012.

General Context

  • The Estelle Ellis Collection at the Smithsonian Institution: https://sova.si.edu/record/NMAH.AC.0423

Found in 36 Collections and/or Records:

Alan Reyburn interview, 1987 November 16, 1987 November16

 Item
Identifier: SC.FITA.3.20.4.9.3.6
Scope and Contents In this interview, Alan Reyburn talks about restuaranteuring in the context of the retail world. Reyburn ran all food operations at Bloomingdale's during the 1980s, including staff restuarants. After briefly describing his past hospitality job working for a cruise line, Reyburn explains that New York City is a restaurant city and the Bloomingdale's client is someone who considers food and dining to be part of the fashionable lifestyle. Reyburn attributes Bloomingdale's Marvin S. Traub for...
Dates: 1987 November16

Art Ortenberg interview, 1986 May, 1986 May

 Item
Identifier: SC.FITA.3.20.4.9.1.88
Scope and Contents From the sub-sub-sub-series:

The Oral History Project of the Fashion Industries began informally in the late 1970s, and was officially funded by a grant from the Educational Foundation for the Fashion Industries beginning in 1981. The project was guided by an industry advisory committee chaired by Mrs. William Randolph Hearst, Jr., and was largely guided by then director of the Gladys Marcus Library at FIT, John Touhey.

Dates: 1986 May

Barbara Bass interview, 1987 January 16, 1987 January 16

 Item
Identifier: SC.FITA.3.20.4.9.3.8
Scope and Contents This interview covers broad subjects including women in the retail industry, family work balance, and the evolving role of the department store. The majority of the conversation concerns Bloomingdale's CEO at the time, Marvin S. Traub, with whom Barbara Bass worked closely. Bass talk about Traub's strong relationship with his wife, his high energy, his excellent listening skills, and his long-range style of thinking. Bass describes Traub as being pragmatic, and credits this as the reason why...
Dates: 1987 January 16

Barbara D'Arcy interview, 1986 November 5, 1986 November 5

 Item
Identifier: SC.FITA.3.20.4.9.3.2
Scope and Contents

This interview discusses Barbara D'Arcy's experiences working at Bloomingdale's as the designer of the model rooms from 1958 to 1973. A large part of the conversation focuses on D'Arcy's professional relationship with Marvin Traub, Chief Excecutive of Bloomingdale's and his role in the development of the aesthetic identity of Bloomingdale's. D'Arcy also discusses her transition from model room designer to her role as head of store design.

Dates: 1986 November 5

Bergdorf Goodman oral history, 1977 and 1994, bulk 1994, 1977 and 1994, bulk 1994

 sub-sub-sub-series
Identifier: SC.FITA.3.20.4.9.2
Scope and Contents

This series consists of oral history interviews that discuss the history of Bergdorf Goodman, as well as the store's status and future plans as they stood at the time. Interviews were conducted first in December 1977 by Robert Riley, and subsequently in July 1994 by Valerie Steele and Estelle Ellis with Stephen Elkin, Chairman, Berdorf Goodman, Dawn Mello, President, Bergdorf Goodman, Nena Goodman, widow of Andrew Goodman, Edwin Goodman, son of Andrew Goodman.

Dates: 1977 and 1994, bulk 1994

Carl Levine interview, 1986 December 16, 1986 December 16

 Item
Identifier: SC.FITA.3.20.4.9.3.5
Scope and Contents Carl Levine describes his early years in the home furnishings business working for his small family business before talking about his start at Bloomingdale's. The Sr. VP of Home Furnishings at the time of this interview, Levine traces the major developments of the Home Furnishings department at Bloomingdale's throughout his 30 years at the department store. Describing the department as "having trouble" when he arrived in 1955, Levine speaks at length about Bloomingdale's decision to...
Dates: 1986 December 16

Dawn Mello interview, 1994 July, 1994 July

 Item
Identifier: SC.FITA.3.20.4.9.2.5
Scope and Contents

Interview with Dawn Mello about her relationship and history with the Bergdorf Goodman store.

Dates: 1994 July

Dennis Garro interview, 1987 January 16, 1987 January 16

 Item
Identifier: SC.FITA.3.20.4.9.3.3
Scope and Contents This interview first discusses Dennis Garro's work experience leading up to his move from Macy's to Bloomingdale's in 1986. Garro briefly presents some of the main cultural differences between Macy's and Bloomingdale's as being inherenet within the California culture of Macy's and the New York City culture of Bloomingdale's. Garro shies from comparing Phil Schann (head of Macy's at the time) and Marvin S. Traub (head of Bloomingdale's at the time) other than to say that they were similar...
Dates: 1987 January 16

Dr. Fernando Aleu interview, 1993 August 26, 1993 August 26

 Item
Identifier: SC.FITA.3.20.4.9.6.1
Scope and Contents

Interview with Dr. Fernando Aleu, President of Compar, about Annette Green, the Fragrance Foundation, his own career, and his business.

Dates: 1993 August 26

Edwin Goodman interview, 1994 July, 1994 July

 Item
Identifier: SC.FITA.3.20.4.9.2.2
Scope and Contents

Interview with Edwin Goodman about his relationship and history with the Bergdorf Goodman store.

Dates: 1994 July