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Marketing

 Subject

Staff Only
Subject Source: Unspecified ingested source

Found in 35 Collections and/or Records:

Cosmetics & Toiletries - Prince Matchabelli, 1979-1989, 1979-1989

 folder
Identifier: SC.FITA.3.20.7.1.72
Scope and Contents

Five photocopied, pasted and laminated articles concerning fragrances and toiletries produced by Prince Matchabelli, primarily from Product Marketing.

Dates: 1979-1989
Found in: Special Collections and FIT Archive / Academic Affairs records / Gladys Marcus Library records / Reference and Instructional Services / FIT Library Marketing Files, 1949-1995

Cosmetics & Toiletries - Ralph Lauren, 1978-1994, 1978-1994

 folder
Identifier: SC.FITA.3.20.7.1.73
Scope and Contents

Eight photocopied, pasted and laminated articles concerning fragrances, cosmetics, and toiletries produced by Ralph Lauren, as well as two press kits for Ralph Lauren products.

Dates: 1978-1994
Found in: Special Collections and FIT Archive / Academic Affairs records / Gladys Marcus Library records / Reference and Instructional Services / FIT Library Marketing Files, 1949-1995

Cosmetics & Toiletries - Revlon I, 1975-1986, 1975-1986

 folder
Identifier: SC.FITA.3.20.7.1.74
Scope and Contents

Photocopied, pasted and laminated articles concerning Revlon, including articles from Advertising Age and Cosmetic World News. Folder also contains a business research report by First Boston Corporation and a Revlon press release, as well as a 1986 Beauty Fashion article about five FIT students awarded for their entries in Revlon's "The Ultimate Idea" contest.

Dates: 1975-1986
Found in: Special Collections and FIT Archive / Academic Affairs records / Gladys Marcus Library records / Reference and Instructional Services / FIT Library Marketing Files, 1949-1995

Cosmetics & Toiletries - Revlon II, 1986-1994, 1986-1994

 folder
Identifier: SC.FITA.3.20.7.1.75
Scope and Contents

Photocopied, pasted and laminated articles concerning Revlon, as well as a Revlon press kit.

Dates: 1986-1994
Found in: Special Collections and FIT Archive / Academic Affairs records / Gladys Marcus Library records / Reference and Instructional Services / FIT Library Marketing Files, 1949-1995

Cosmetics & Toiletries - Shiseido, 1978-1987, 1978-1987

 folder
Identifier: SC.FITA.3.20.7.1.76
Scope and Contents

Nine photocopied, pasted and laminated articles concerning Shiseido,as well as several samples of promotional materials produced by Shiseido. Folder also contains a catalog from a 1985 FIT exhibit--"The Art of Beauty" was a 113-year retrospective of Shiseido's advertising art.

Dates: 1978-1987
Found in: Special Collections and FIT Archive / Academic Affairs records / Gladys Marcus Library records / Reference and Instructional Services / FIT Library Marketing Files, 1949-1995

Cosmetics & Toiletries - Vidal Sassoon, 1979-1983, 1979-1983

 folder
Identifier: SC.FITA.3.20.7.1.77
Scope and Contents

Eight photocopied, pasted and laminated articles concerning Vidal Sassoon, including articles from Cosmetic World News and Product Marketing.

Dates: 1979-1983
Found in: Special Collections and FIT Archive / Academic Affairs records / Gladys Marcus Library records / Reference and Instructional Services / FIT Library Marketing Files, 1949-1995

Cosmetics & Toiletries - Yves Saint Laurent, 1976-1994, 1976-1994

 folder
Identifier: SC.FITA.3.20.7.1.78
Scope and Contents

Four photocopied, pasted, and laminated articles concerning cosmetics and toiletries produced by Yves Saint Laurent, as well as two items of promotional materials for fragrances by Yves Saint Laurent.

Dates: 1976-1994
Found in: Special Collections and FIT Archive / Academic Affairs records / Gladys Marcus Library records / Reference and Instructional Services / FIT Library Marketing Files, 1949-1995

Eve Pollack interview, 1995 March 6, 1995 March 6

 Item
Identifier: SC.FITA.3.20.4.9.4.21
Scope and Contents Chair of the Marketing Department at the time of this interview, Eve Pollack explains the educational and professional trajectories that led her to a position at FIT in 1978. As her father was a textile converter, Eve found a career in buying haute couture to be a natural fit. She worked in the financial sector as well before being offered an adjunct position teaching a class called “Introduction to the Fashion Business,” at FIT. Pollack discusses the changes she has witnessed in both the...
Dates: 1995 March 6
Found in: Special Collections and FIT Archive / Academic Affairs records / Gladys Marcus Library records / Special Collections and FIT Archive / FIT oral histories collection / FIT 50th Anniversary oral history series, 1994-1996

Gordon Cooke interview, 1986 November 5, 1986 November 5

 Item
Identifier: SC.FITA.3.20.4.9.3.1
Scope and Contents This interview takes place at a time when Bloomingdale's President Marvin S. Traub was being awarded the "Person Who Makes the Difference" award from the Fashion Institute of Technology. Gordon Cooke discusses the various ways in which Traub's style of leadership and business has made a difference in Bloomingdale's success not just as a department store but as an innovator in the world of promotions and business relations. Cooke uses Bloomingdale's country promotions as examples of Traub's...
Dates: 1986 November 5
Found in: Special Collections and FIT Archive / Academic Affairs records / Gladys Marcus Library records / Special Collections and FIT Archive / FIT oral histories collection / The Bloomingdale's interviews, 1986 November 5-1987 January 16

Jeffrey Buchman interview, 1995 March 13, 1995 March 13

 Item
Identifier: SC.FITA.3.20.4.9.4.1
Scope and Contents

In this interview, FIT professor, Jeff Buchman, talks about how he came to work at FIT. He then discusses the successes students in the advertising and communications department have experienced, such as their high employability and their scholarly and extracurricular activities. He also discusses emerging technology with a focus on videography; and how it relates to advertising, marketing, and communications.

Dates: 1995 March 13
Found in: Special Collections and FIT Archive / Academic Affairs records / Gladys Marcus Library records / Special Collections and FIT Archive / FIT oral histories collection / FIT 50th Anniversary oral history series, 1994-1996

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