Hatch's, Inc.

This folder contains a scrapbook from 1939 with newspaper clippings for women's wear made with Everfast Fabrics. The ads are primarily for ready to wear and Butterick sewing patterns, with a focus on several Butterick-Everfast fashion shows, Trinka Van Dorn at Bonwit Teller, and New Amsterdam-inspired cottons designed by Gwenyth Waugh.

This folder contains a scrapbook from 1937 with photographs, newspaper clippings, and business correspondence regarding the Everfast Butterick Promotion, which included cruisewear, sportswear, beachwear, streetwear, daytime and evening wear. Photographs feature window displays and fabric departments from participating stores. There are also sewing pattern envelopes paired with swatches of the suggested Everfast fabric.