Rich’s (Retail store)
Found in 2 Collections and/or Records:
Everfast at Rich's, Inc., Atlanta, GA, 1944-1945
This folder contains a scrapbook from 1944-1945 with a label, photographs of displays, promotional materials and newspaper clippings for Everfast Fabrics sold at Rich's, Inc. There are ads for Shan-o-lin, Crashmere, and Guatemalan-inspired prints, as well as publicity for the new Everfast Department at Rich's.
Women's Wear Promotions, 1940-1941, 1940-1941
This folder contains a scrapbook from 1940-1941 with newspaper clippings and promotional materials for women's wear from Everfast Fabrics. Promotions include "First Fashions of America (F.F.A.)" fabrics inspired by Marian Stephenson, "Louisiana Fashions" by Truman Bailey, and "Travelers Cheques" fabrics designed in partnership with American Express.