McCall's Pattern Company

Scope and Contents

This folder contains a portfolio from 1940 with photographs, promotional materials, and business correspondence about McCall's "Aloha Hawaii" fashion show. This copy of the portfolio was made for Everfast Fabrics and includes preparation and presentation details sent to each store, statistics like attentenance and radio time devoted to the promotion, newspaper clippings, and photographs of the fashion show in progress.

Scope and Contents This folder contains a scrapbook from 1966 with promotional materials, fabric swatches, photographs, business correspondence, and magazine and newspaper clippings for women's wear and drapery fabrics from Everfast Fabrics. There are ads for Everglaze easy care cottons for interiors, protected with Zepel from DuPont, and designs from Sue Brett, Glen of Michigan, and Kroehler Furniture. There are also sewing pattern envelopes from McCall's, business correspondence with DUX, Incorporated, and...

Scope and Contents

This folder contains a scrapbook from 1954-1955 with newspaper clippings, photographs, and promotional materials for women's and children's wear made with Everfast Fabrics. There are newspaper articles about current trends in cottons and fashion, a program for Everfast McCall's "Cotton Drama" fashion show at Woodward & Lothrop, and photographs of displays at Saks Fifth Avenue.